The Rooms is happy to engage with media locally, nationally and internationally on our campaigns, exhibitions, and the art, archives, artifacts and activities that find a home in our important cultural centre.
Marketing & Development
Fast Facts about The Rooms
1. The Rooms opened June 29, 2005 with a gala attended by over 5,000 people.
2. Dean Brinton was named CEO of The Rooms Corporation in 2005, and continues to lead The Rooms as it enters its second decade.
3. The Rooms brought together the Provincial Archives, Art Gallery and Museum to create a single, dynamic and multidisciplinary cultural institution.
4. In its first decade, almost 800,000 thousand people visited The Rooms. That number is now close to one million.
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February 1, 2016
Commemorating Our First World War Story
This afternoon, the Honourable Brian Tobin, PC, OC, former Premier of Newfoundland and Labrador and Vice-Chair, BMO Capital Markets, and Victor Pellegrino, Senior Vice-President, Atlantic Provinces Division, BMO Bank of Montreal, presented a major donation of $1,000,000 towards The Rooms Where Once They Stood We Stand Capital Campaign for First World War Commemoration. More.
October 29, 2015
Commemorating Our Province's History
On Thursday morning, The Rooms launched the Remember Them at The Rooms public campaign to commemorate the 100th anniversary of Beaumont-Hamel and Newfoundland and Labrador's involvement in the First World War. General Rick Hillier and Tom Foran, co-chairs of The Rooms First World War Capital Campaign, and Dean Brinton, CEO of The Rooms Corporation, Newfoundland and Labrador, unveiled the Where Once They Stood We Stand donor acknowledgement wall, recognizing the major contributors to the capital campaign to date. More.
June 26, 2015
Province's Cultural Heritage Continues to be Celebrated
On June 29, 2005, Newfoundland and Labrador opened the doors to a new era of celebrating our culture and preserving our heritage. In the decade since The Rooms opened, the people of Newfoundland and Labrador have come to recognize it as an emblem of their passion and pride of place. Visitors have included thousands of school children from across the province, tourists from around the world, British royalty, the Governor General, premiers from every region of Canada, international dignitaries and ambassadors, and of course our nearby friends and neighbours. More.
June 4, 2015
Fortis Steps Forward as Centennial Leader Corporate with $3.25 Million Donation to Support First World War Commemoration
Today, Barry Perry, President and CEO of Fortis Inc. presented a cheque for $3.25 million to General Rick Hillier and Tom Foran, Co-Chairs of the Where Once They Stood We Stand Capital Campaign, to support the commemoration of our province’s contributions to the First World War. The contribution from Fortis is the largest known corporate donation ever made to a cultural institution in Atlantic Canada. More
May 29, 2015
The Rooms Announces an Extraordinary Legacy Donation from Centennial Leader Individual, Elinor Gill Ratcillfe
The Rooms announced today that local philanthropist, Elinor Gill Ratcliffe, has given an additional $1 million to The Rooms towards the Where Once They Stood We Stand Capital Campaign for the First World War commemoration. Ms. Gill Ratcliffe will name the gallery to contain the First World War exhibition The Royal Newfoundland Regiment Gallery. Today’s gift brings her total contribution to $3.25 million. More
May 28, 2015
Students Explore Canada’s North Like Never Before with the Arctic Alive! Giant Floor Map
Newfoundland and Labrador students will have the opportunity to “walk” across Canada’s Arctic and challenge their perceptions of the North. This new educational project produced by Canadian Geographic Education and the Canadian Museum of Nature and sponsored by Subsea 7 will be on display at The Rooms this coming weekend. The Arctic Alive: Explore the natural history of Canada’s Arctic program includes a giant floor map, measuring eight metres x 11 metres, that can be easily rolled out in gyms or large rooms. The map is part of a portable learning kit that will be available to schools across Newfoundland and Labrador starting in September 2015. More
February 25, 2015
Exhibition and Concert Honours Generosity of Edwin Procunier
Memorial University and The Rooms are celebrating the single largest bequest to the university’s School of Music and an extraordinary donation of fine art to this province with a series of special events. On Friday, February 27, a special Faculty Gala Concert at the D.F. Cook Recital Hall will pay tribute to the late Edwin Procunier, a Newfoundlander and Labradorian and long-time supporter of the arts who passed away in 2011 at the age of 83. More
September 24, 2014
Newly Discovered Fossil on Display at The Rooms
An internationally significant fossil, discovered recently on the Bonavista Peninsula, Newfoundland and Labrador, is now being housed at The Rooms for conservation, safe keeping, future research and public viewing. Haootia Quadriformis, believed to be the earliest evidence of muscular tissue found on record, dates back 560 million years and impacts the current understanding of the origin of animals. More
February 7, 2013
Director/Chief Curator Announced for The Rooms Provincial Art Gallery Division
The Rooms Corporation has appointed a new Director/Chief Curator of the Provincial Art Gallery. Vicky Chainey Gagnon will assume the position at The Rooms on July 1 of this year. “The Rooms is embarking on its 10th year of operation, and we are tremendously proud of our accomplishments to date," said Dean Brinton, CEO, The Rooms Corporation. "Ms. Chainey Gagnon’s appointment signals an evolution in the art gallery division, moving towards a truly interdisciplinary approach to engage the public in dynamic new ways.” More
November 6, 2013
The Rooms Launches First World War Campaign with $2.5 Million Donation
The Rooms Corporation today announced its multi-year plan to commemorate the 100th anniversary of the Battle of Beaumont-Hamel and the First World War. Co-chaired by General Rick Hillier, former Chief of the Defence Staff, Canadian Forces, and Seamus O’Regan, The Rooms Board of Directors, the Where Once They Stood We Stand campaign will commemorate the province’s role in the Great War. General Hillier and Mr. O’Regan were joined by Tom Foran, Chair of The Rooms Corporation and Dean Brinton, CEO, The Rooms Corporation, for the announcement. More